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Business Horizons Media Team Tours DM Register

Industry M documents history at Business Horizons

Emily Schettler. Des Moines

While other Business Horizons students were building products out of old bicycles, tiki torches and duct tape, the members of Industry M were busy at work interviewing students, conducting surveys and taking photos for the Horizon Sun Times website and newspaper.

All six members of Industry M persevered through tight deadlines for print and web, learning how to effectively conduct interviews, share stories on social media and tell stories via print and video.

“I didn’t know what to expect when I was told I’d be writing a newspaper,” said Gavin Powell, of Van Buren County High School. “I thought that I might be thrown into a situation that I couldn’t handle myself or freak out under pressure, but I think I handled myself pretty well this week, overall.”

Powell covered several important events throughout the week, including the introductory speech by David Williamson and the important work of Industry C, and he met all of his deadlines.

Sara Qualley, of Iowa Falls-Alden High School who served as editor for the Horizon Sun Times, said she was excited to meet students from across the state and others with a passion for journalism.

“I would definitely recommend both Business Horizons and especially the media track,” Qualley said. “It really challenges you and takes you out of your comfort zone. You’ll find out new things about yourself and what you’re capable of.”

See a video created by members of Industry M about their week at Business Horizons.

Adventures at Adventureland

Gavin Powell

Talkative students and beautiful weather sums up a perfect day at Adventure Land. Business Horizons students went on a mini vacation to Adventureland for three hours on Tuesday night in an effort to reduce the building stress on students. The trip was well received by everyone, including the staff.

Sean Wilson-Bynoe, a student at Fairfield High School, went swimming in the wave pool, rode some rides, and said that he “had a pretty good root beer float.” An ambassador named Maddy Ladehoff said her favorite ride was the shooting star and that she mostly rode on rides. However, she did not ride roller coasters. She said, “I had some bomb ice cream.” Cole Bisbee, a student at Garner-Hayfield-Ventura High School, mostly went swimming at Adventureland, where he enjoyed the wave pool and found that the food was “really, surprisingly good!”

Two pigs partying in Iowa

Why Iowa?

Grace Galloway

On July 16, Joseph Jones and Bethany Wilcoxon visited with Business Horizons students to share why they love Iowa. Jones explained he heard some rumors about Iowa prior to choosing to live here. Jones shared that one of the rumors was, “There were more hogs than people.” Jones and Wilcoxon then invited advisors to come up on stage to answer questions. The advisors were asked, “What’s your name? Where are you from? What college did you go to?” Some of the advisors were born outside of Iowa.

The next question was simple, “Why Iowa?” Most answers were because of jobs or because Iowa has great opportunities. Some of the adults had different, unique, and funny answers. One  advisor told a story on how their friend loves Iowa because crime rates are low and occasionally comical. For example, someone once stole a Santa out of their front yard! Another advisor said that her husband got a job in Iowa, and she didn’t like Iowa at first because she thought of it as just a place full of corn. Eventually, she grew to love Iowa. Some of the other answers to “Why Iowa?” included the affordability of Iowa and how nice the people were.

Nowadays, younger people are earning enough money to retire early because Iowa has good connections and job opportunities. Studies show there are roughly 66,000 job openings in Iowa and even more to come. There are even more surprising things to know about Iowa that students learned in a game Jones and Wilcoxon had them play. The game was simple – guess where in Iowa the product is made. Products included Cookies Bar “B” “Q” sauce, battleship parts, and Blue Bunny Ice Cream. The game illustrated to students how much is made in Iowa, and the results surprised a few people.

Industry T working while having fun! Photo Credit: Sydney Peterson

Technology Industry of Bros

By Mikayla Deters

It’s hard to believe that the brand-new technology track, Industry T, for Business Horizons (BH) started with just the word ‘bro’. Alex Gates, the adviser for Industry T, had been a part of BH for multiple years before the creation of the current technology industry.

In his years of being an adviser, he had noticed students that had ideas for software or applications. One year, a student approached him with the idea for an app during a meeting. Gates had asked students in his industry if they were aware of an app titled Yo, where friends could send others notifications with the word ‘yo’. Many of the students answered Gates that they had never heard of the app before, to which he explained the main idea.

“I showed them and they’re like ‘that’s the dumbest app of all time,’” he said. Not long after he explained the app, a student suggested an app titled Bro. The student explained that while it was similar to Yo in some ways, the user would be able to customize the amount of o’s in ‘bro’.

“You can be like ‘bro’, ‘brooo’, ‘brooooo’, right?” Gates said, “I’m like ‘that’s hilarious.’”

Gates mentioned the idea for Bro to a few of his coworkers. Throughout the week, Gates, the student, and a friend of Gates’ were able to create early versions of the software while still doing normal work at BH. By the end of the week, the three were sending ‘bros’ to each other. “We ended up finishing it and getting it to the point where we put it in the app store,” Gates said.

Not long after the three had created the app, a TV show called Silicon Valley released an app called Bro. Even though the app Silicon Valley had released was different from that of Gates and his two partners, many people from across the world downloaded it.

“Since the app was called Bro, thousands and thousands of people downloaded the app and started using it,” he said. “So there was a spike in usage and popularity with this app and we were getting bros from people all over the world like bro-ing at us and bro-ing back. It was such a fun sort of thing that happened.”

After those experiences, he noticed that students had ideas for usable solutions that could be built with software.

“Bro is a dumb idea, but it was still smart in terms of its execution,” Gates said. “I feel like 16, 17, 18-year-old kids when they’re working on this can come up with really good ideas and so Industry T facilitates a way for those ideas to come to life and for us to work together to achieve it.”

Gates explained that he was excited to see the ideas students would come up with, including the app that Industry T spent BH working on this week.

Industry E posing for the camera. Photo Credit: Eric Scrivner

New Grill Invention Enters Marketing With A Literal Bang (E)

Grace Galloway

Industry E was working on a new innovation when an explosion happened! The explosion happened during the Junk Game, a game where each industry picks out old, worn items and use them to make a product.

While acquiring items to make the portable appliance, a team member from Industry E accidentally set off a fire extinguisher, projecting an abundance of yellow powder within an eight-foot radius. The powder got all over the floor and made it a very sticky (and yellow) situation. It scared several people and from others, received a few chuckles. The Business Horizons staff cleaned up the mess. It took teamwork and a lot of scrubbing to clean the mess. After the incident, everyone got back to work and came up with an amazing invention.

Industry E presented their product and grabbed the audience’s attention right way. While trying to get it to the table, the portable appliance fell apart. It did raise a few questions if it was a good idea to invest into the item, but once the Industry E members started to talk, all concerns raised were gone.

Industry E came up with a portable grill called Zuma. It comes in any size and its energy is generated by a bike. For it to operate, users turn the pedals on the bike and it starts working. In addition, it has a mini fridge for storing meat or food. You can bring it to any event, such as RAGBRAI or camping.

Throughout the week, Industry E worked hard. They split up into three teams to get things done faster.

“We have a product manager to keep us on task and tell us what is most important to get done that day,” said Devin Warmuth, an Industry E member from Adel-DeSoto-Minburn High School.

Uncertainty Turns Into A Beautiful Idea (Industry D)

Sara Qualley

When the members of Industry D first set eyes upon the hodgepodge of objects that would eventually become their product, they weren’t sure what to do right away. David Williamson, who’s been a speaker at Business Horizons for over 20 years, led the industry members of Business Horizons through a game called the Junk Game. The objective of the game was for each industry to create a unique product out of an assortment of items.

David Williamson reassured the Business Horizons students that it was alright to be uncertain about a product at first. “A girl said ‘I don’t know,’ and that’s the most exciting thing.” He explained — not knowing what a product could become meant that it had lots of potential.

Once they figured out how the objects could be repurposed, Industry D knew how their product would be able to help others.

Industry D created the Bodular, an exercise bike that puts users in a simulation where users can bike with other Bodular users from all over the world. A translator allows users who speak different languages to understand one another and the device tracks calories and miles as well, allowing users to work out from the comfort of their home. Using a Bodular can also save money on your health insurance. The more users ride it, the more they get off their health insurance. 

The members of Industry D have been working hard and putting their minds together to ensure the Bodular meets its full potential. “It’s a great team to work with,” said Josi Hasler, a student from Garner-Hayfield-Ventura High School. “There are so many great people and ideas.” The Bodular retails for $130.

Industry T talking and coming up with Ideas

Could Apps Change the Environment?

By Mikayla Deters

What if the future of app technology could help to change the conditions of the environment? On the evening of July 15th, Industry T, the technology industry of Business Horizons (BH), was given the responsibility to put a completely new twist on BH’s annual Junk Game. While other industries took pieces of “junk” and duct taped it into their own creation, Industry T collaborated on new technological innovations.

These students, for the first time in BH History, suggested ideas including an app with a subscription for “free” transportation using planes or cars. Other students provided ideas such as collars or tags for pets that include an owner’s voice for training.

Paige Panosh from Maquoketa High School, pitched Trash Time, an app that rewards users for picking up trash and throwing it in trash cans. Trash cans would be installed with sensors which recognize when users throw away each piece of trash. Users of the app would be able to compete against friends or family members, turning what would normally be considered a chore into an exciting competition. The idea was a positive reminder that future technologies could, in fact, help improve the environment.

Panosh said that the app could also be connected to trash cans outside of the home. One of the main ideas behind the app was to help keep communities clean by encouraging users to keep their surroundings cleaner and more organized, helping them throw away what they didn’t need. Panosh believed that the app would succeed if it was developed, even though she wasn’t completely sure on projected user numbers. “Pokémon Go lasted… but there’s no telling how long it would last,” she said.

Landon Wahe from Bondurant, another student part of Industry T, pitched his team his app named Wildlife Manager, a system similar to Google Maps that would assist with tracking deer hunting. The system would be able to track where and when the tagged deer were killed, which would provide more accurate information for the hunting field. Often, as Wahe explained in his presentation, hunters would not completely fulfill the process for legally hunting tagged deer and Wildlife Manager could help provide opportunities for the field to grow and find ways to decrease the amounts of illegal or unreported hunting.

Students, such as this small group of students in Industry T at Business Horizons, show how new innovations and ideas can help change the future of our environment. Whether the apps improve motivation to help clean the environment or improve hunting methods and wildlife management, will be apparent with time.

Business Horizons Industry A

New Form of Transportation Eliminates Traffic Jams (A)

Industry A working hard

Industry A working hard

Diana Sagastizado

What are the odds that in the course of 15 minutes an old microwave would morph into a cockpit to a motor for personal helicopter named the Rotor Mobile? When industry A initially started building their product, during the junk challenge the first idea was brought up by an incoming junior Jake Kurt, of Independence High School. His idea was to make the microwave into a fire proof safe with its own ventilation. Once that was brought up another idea was born. To make a portable one-seater transportation device that was more time efficient and more convenient than a regular car. Members of the industry got to work. They started off by connecting a pipe to a tire, putting a chair on top of a microwave, transforming CD’s into headlights, and adding cooled cup holder.

Duct tape sure did become their best friend when it came to putting it all together. As this innovation was undertaken the team came across an issue. The chair they were going to be using could not be a chair because it went against the only rule. An item cannot serve the function it was built for, but has to serve the function of something else. After hitting this dead end one of the team members paved a new pathway and shouted out, “The chair could be the cockpit of the helicopter!” and from then it was a go. They all started suggesting collaborative ideas, working together and creating the framework to which their product would be based.

A few days after the junk challenge the project has changed in various ways. Not only are they trying to make the product smaller, durable and safe but also are trying to make it “fresh, spiffy and convenient for the everyday person,” as Gavin Tierney a senior from Pella said. The targeted audience for the Rotor Mobile is younger public and those who want to save money and time. As their slogan says, “Put time back in people’s pockets.”

Industry A working hard and planning

Industry A working hard and planning

Senior and Product Manager Joseph Pietrocini added, “It would have a cult following for sure. Grab a lot of young people’s ears and the people who do not like to waste time and save money.”

As a team, the members of Industry A have become more comfortable and open to sharing ideas. When asked the question concerning teamwork and collaboration Joseph Pietrocini said, “We all have different ideas and strengths so that makes us a better team. Some people are good at this and some at that which makes working together a lot easier. Every day we become closer and get better at understanding and cooperating with each other.” The teamwork and connection this group portray has made it easier for them to complete their to-do list.

Acknowledging and taking time to fix their errors has helped them progress into a better working team. Valuing communication and showcasing their creativity has helped the Rotor Mobile evolve into a better product. “We have high expectations for our product which demands everyone to use their all, which lead to a high-quality outcome,” Pietrocini said.

Industry C at Business Horizons

Do-It-All Garden Invention Makes Lives Easier (C)

Gavin Powell

During Business Horizon’s annual battle royale of the Junk Game where each manufacturing industry fought to grab vital pieces of equipment to make a profitable machine, one industry stuck out from the others. Industry C created a new and unique way to garden and improve homes one garden at a time. It was named Garden Ease, which as the name suggests, allows for easier and more efficient gardening for plant lovers everywhere.

The group originally created a machine called the Harvester, a creation meant to collect and mine resources for agricultural or economical purposes. The group had some initial challenges  with communication skills within the first 48 hours of Business Horizons, but is now moving along smoothly and efficiently. Industry C is the only group to pick an agriculturally based machine.

The change to Garden Ease instead of the original Harvester concept came after a realization that gardening is a much easier trade to market in, as opposed to resource mining.  Garden Ease weeds, tills, fertilizes, seeds, and even waters gardens. The Garden Ease is also completely autonomous, meaning it’s remote controlled. The futuristic build of Garden Ease is revolutionary and attractive to buyers and investors. The buying price of the Garden Ease is $999.00.

During the Junk Game, led by David Williamson, Industry C had the most trouble communicating. However this is to be expected early on in Business Horizons. Teagan Vander Waal, an Industry C engineer, said, “The whole group really improved communication-wise near the end of the game. I feel that we really worked well together and didn’t really need a leader.”